I figured I would just get this post out of the way, I keep hearing these same tired ass arguments and theories about “white hat SEO vs black hat SEO”. The truth of the matter is that if you own a website, give a shit about making money, and work hard on it then you are not even close to a white hat SEO. Here is why:

THERE IS NO SUCH THING AS WHITE HAT SEO!!!

I hope that is clear enough, because some people don’t seem to understand it. I guess its all relative, but honestly if you have ever done link building, bought links, targeted “off limit” keywords etc, then you are at best “slightly shady”. In the poker world we all use tactics which are more than just writing content, basic SEO, and link building. If you don’t yet, you will son enough or you will be moving on to an easier niche to work in.

I’m not saying you cannot have a great website by just adding tons of content and getting organic links, but why would you limit yourself to that? I’m not going to? the bottom line is that there is a HUGE difference between advanced SEO and all out link spamming, cloaking, and such. Make no mistake, you are not a white hat SEO and you never will be. So do not limit yourself to thinking you even fall into one of these categories. It puts hand cuffs on you and limits your potential.

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