So I thought I would take some time and point out a great example of how NOT to run a business. This doesn’t just apply to typical land based businesses, but also to websites projects, product sites, service sites, etc. If you are reading this post, then I’m going to assume you are in the online marketing business, or selling a product, or offering a service. So this will apply to all of those situations. All of these things are similar, if only for the simple fact that you are trying to offer something people want or need. In all these cases, if you are not focused on your customer, listening to their feedback, and adapting to changes in the market then you will be out of business quickly.

As I’m sure you’ve heard, good rolled out a new Algo update a few days ago, which they are calling the “Freshness update”. According to google this new update will affect 35% of search queries, and is based on their caffiened update. As the name implies, this update is aimed at providing search results which pull the most current information on a topic.